Tips to Get More Bookings During Holidays


In today’s fast-paced world, everyone looks forward to holidays. A break from the daily grind, holidays are times of joy, exploration, and relaxation. In this context, holiday bookings become a crucial aspect of planning. Whether it’s booking a cozy hotel in a serene location or securing a spot in a bustling city center, making the right holiday booking can significantly enhance your vacation experience. This article aims to guide you on how to increase holiday bookings, focusing on the importance of hotel bookings and other accommodations, and ensuring a delightful experience for travelers around the globe.

What are Holiday Bookings?

When we talk about “holiday bookings,” we’re referring to the steps you take to make sure you have a place to stay, a way to get there, and any other services you might need for a trip or vacation. This planning and booking process is key to making sure your holiday is smooth and enjoyable from start to finish.

Imagine you’re planning to visit a beautiful beach or maybe a quiet mountain retreat. Before you go, you’ll need somewhere to sleep, right? That’s where hotel bookings come in. You might choose a cozy hotel with a view of the sea or a cabin in the woods. But it’s not just about where you’ll lay your head at night. Holiday bookings can also include your flights to and from your destination, a rental car to get around once you’re there, and maybe even tours or activities to make your stay even more fun.

The goal of making these holiday bookings before you leave is to take care of all the big details. This way, you won’t have to worry about finding a place to stay at the last minute or figuring out how to get from one place to another. You can simply enjoy your time away, knowing everything is arranged.

Why Make Holiday Bookings?

  • Peace of Mind: Knowing all your arrangements are made in advance lets you relax and look forward to your holiday without any last-minute stress.
  • Better Choices: Booking early often means you get your first choice of hotels, flights, and activities. You’ll have a better chance of staying where you want and doing what you enjoy.
  • Savings: Sometimes, planning ahead can save you money. Early bookings can come with discounts, and you’ll have more time to compare prices and find the best deals.

Top Three Traveler Expectations for Holiday Bookings

1. Comfort and Convenience

When people go on holiday, they want to feel at ease and comfortable, just like they’re at home, if not better! They look forward to staying in places that have all the things they need – like a cozy bed, clean bathroom, and maybe even a pool or a gym. But it’s not just about the place itself. Being able to get to fun places easily, like parks, museums, or beaches, without too much trouble is also important. And when they arrive or need to leave, they don’t want to wait around; they hope for quick and easy check-ins and check-outs. Facilities that make their stay smoother, like free WiFi, breakfast options, or on-site parking, are also a big plus. All these things come together to make their holiday relaxing and hassle-free.

2. Value for Money

Nobody likes to feel like they’re paying too much for something. When it comes to holidays, people want to know they’re getting good value. This doesn’t always mean finding the cheapest deal but finding the best option for the money they’re willing to spend. They want clear prices that don’t suddenly go up with extra charges they weren’t told about. They also like having choices, like being able to cancel for free if their plans change, or picking a package that offers a bit more for a little extra. Finding special deals or discounts that make their holiday feel like a real steal is something all travelers love. It’s all about feeling good about what you’re getting for the price you pay.

3. Personalized Experiences

Today, everyone’s used to having things tailored just for them, thanks to the internet. And when they go on holiday, they want that personal touch too. This could mean staying in a hotel room that has been set up just the way they like it, with their favorite kind of pillows or a view they requested. Or it could be a holiday package that includes activities they’re really interested in, like cooking classes for foodies or hiking tours for adventure seekers. The idea is to make their holiday feel special and tailored to them, not just like any other trip. This personal attention can turn a good holiday into an unforgettable experience.

How to Increase Holiday Bookings Online

1. Make Your Website Easy to Use

Think of your website as the front door to your holiday offers. You want it to be welcoming and easy for everyone to enter and look around. This means your website should load quickly, look good on phones as well as computers, and be simple to navigate. Put the important stuff, like how to book and special deals, right where people can see them without having to click around too much. Clear pictures and descriptions of what you’re offering also help a lot.

2. Use Social Media to Your Advantage

Social media is like the town square where everyone hangs out. By sharing beautiful photos, fun stories, and special offers on platforms like Instagram, Facebook, and Twitter, you can grab people’s attention. It’s also a great place to chat with potential guests, answer their questions, and show off the great reviews from people who’ve enjoyed their stay. Think of it as spreading the word to friends who then tell more friends about your place.

3. Offer Good Deals

Everyone loves feeling like they’ve got a bargain. So, offering deals like “book early and save” or “last-minute discounts” can really catch people’s eye. Also, think about creating packages that include extra perks, like a free breakfast or a guided tour, which make guests feel like they’re getting more for their money. Make sure these offers are easy to find on your website and social media.

4. Share Reviews and Testimonials

When people are deciding where to book, they often look at what others have said about their stay. So, showing off good reviews and happy guest stories on your website and social media can convince others to book. Ask your satisfied guests to share their experiences online. This helps build trust with people who are thinking about booking with you.

5. Keep in Touch with Previous Guests

Sending a friendly email to people who’ve stayed with you before can remind them of the good times they had. You might offer them a special deal to come back or just share news about what’s new with your place. This keeps you in their minds and might make them book again or recommend you to their friends.

6. Make Booking Easy

Once someone decides they want to book, you want to make it as easy as possible for them. This means having a clear, simple booking process on your website. Offer different payment options and make sure it’s secure so people feel safe entering their payment information. If they have any questions, being quick to respond can make all the difference in sealing the booking.


1. How do I make a holiday booking on your website?

To book your holiday, go to our website, choose the hotel or holiday package you like, select your dates, and then click on the “Book Now” button. Fill in your details, choose your payment method, and follow the instructions to complete your booking.

2. Can I cancel or change my booking?

Yes, you can cancel or change your booking. For most bookings, if you cancel or change before the deadline (usually a few days before your stay), there’s no charge. Check your booking’s specific details for the rules.

3. Are there any special deals or discounts available?

We often have special deals and discounts, especially if you book early or choose a package. Check our website’s deals section or sign up for our newsletter to stay updated.

4. How do I know my booking is confirmed?

After you complete your booking, you’ll get an email confirmation with all the details of your reservation. Check your email inbox (and the spam folder, just in case) for this confirmation.

5. What payment methods do you accept?

We accept various payment methods, including credit cards, debit cards, and online payment services. The available options will be shown when you’re making your booking.

6. Is it safe to book on your website?

Yes, it’s safe. We use secure technology to protect your information during the booking process, so you can book with confidence.

7. Can I book a holiday for someone else?

Absolutely! When booking, just put the person’s name who will be going on the holiday in the guest details section. Make sure all the information matches their ID.

8. What should I do if I have special requests?

If you have special requests (like a room on a lower floor, late check-out, etc.), you can add these to your booking form. We’ll do our best to accommodate your needs, though we can’t guarantee it.

9. How do I get a receipt for my booking?

After you’ve made your booking and payment, you’ll receive an email with your booking details and a receipt. If you need a more detailed receipt, contact our customer service.

10. Who can I contact if I have more questions?

If you have more questions, you can reach out to our customer service team. You’ll find our contact details on our website, including email address and phone number. We’re here to help!


Increasing holiday bookings, especially hotel bookings, requires a multifaceted approach. From optimizing online presence and engaging with customers on social media to offering competitive pricing and personalizing the booking experience, each step plays a crucial role in attracting and retaining customers. In today’s competitive landscape, standing out requires not just meeting but exceeding traveler expectations. By focusing on comfort, value, and personalized experiences, you can ensure that your holiday bookings are not just transactions but the beginning of unforgettable journeys for your customers.